Father, Analyst, Storyteller
Whether business or family, I combine education and adventure to lead the next chapter.
What I Do for Work
Support for smarter decisions, stronger operations, and sustainable growth.
Modernize Data Infrastructure
Clean and revitalize existing systems, reports, dashboards, and governance. My aim is to improve operational results.
Refine Process Through Analytics
Charting the path from operations to finance, I use analytics to identify roadblocks, bottlenecks, and showstoppers.
Explore New Opportunities
Through research comes ideas for new partnerships, developments, and offerings. This line of work keeps businesses curious, hands-on, experimenting, and growing.
Current Work
What I’m working on now.
Cape Breton University
Manager of Business Intelligence, Chair of Data Governance, Advisor on AI & Strategic Planning.
At CBU, I work on the problems that shape the University’s future. My work focuses on:
- Enrolment Forecasting & Revenue Modelling. Building systems that align budgets, enrolment plans, and institutional strategy.
- Market Analysis & Conversion Insights. Understanding applicant behaviour, yield rates, and competitive positioning to guide program and recruitment decisions.
- AI & Strategic Innovation. Helping senior leadership evaluate how AI can support major institutional priorities, streamline operations, and form part of large-scale research initiatives.
- Data Governance & Institutional Clarity. Chairing the University’s data governance framework to strengthen accuracy, definitions, and decision-making across departments.
Life Projects & Adventures
Adventure plays a big part in my life, placing me outside my comfort zone on a fairly regular basis. I enjoy the thrill of trying new things and challenging myself in new ways.
- Woodworking. From cabinets to gift boxes, I enjoy working with my hands.
- Running. Stamina and endurance are the recipe for a healthy heart (and long life). You’ll find me at the starting line across various race events in North America.
- Travel. Working with my best friend and wife, we’re visiting all the places on our bucket list while raising a family that values experiential learning.
“I take pride in my work. Whether it’s a project, a race, or a new build, you can expect attention to detail.”
Colin MacInnis
Manager of Business Intelligence at CBU